This tool processes CSV exports from Google Ads, Microsoft Advertising, and Meta Ads. It normalizes data, calculates key metrics, and generates a unified performance report. It’s for marketers and agencies who need to compare campaigns across platforms without manual spreadsheet work.

Features

  • Merge multiple platform CSV exports into a single dataset
  • Calculate cross-platform KPIs (ROAS, CPA, CTR)
  • Generate summary report in JSON, CSV, and Markdown formats
  • Filter and segment data by date range, campaign name, or status
  • Detect data anomalies and missing required columns

Usage

ppc_analyzer --google ads_data.csv --meta meta_data.csv --output report.json

Requirements

Python 3.8+. Install dependencies:

pip install -r requirements.txt

Download

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License

Personal & Commercial Use. You may use this tool in your own personal and commercial projects. Redistribution or resale of the source code is not permitted.